SUVs are Da Bomb these days. People like to pretend they will take them off road, but most never actually do. There is a business opportunity here: paint-on dirt and grime! A low-end version for the do-it-your-selfers, and a high-end formula for the detailing shops. "Told your buddies you were off-roading Yosemite but really spent the weekend watching old black-and-white romantic comedies? Insta-Grime to the rescue! (Your secret is safe with us.)"
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